South Africans belong to over 10 loyalty programmes each, on average. Back in 2015, that number was 3.6. And 85% of us use them, not just carry them around in a wallet full of cards we never scan. Most members are already doing some of the work. You’ve got a...
Our July newsletter is packed! One of our own crossed a historic finish line – for the tenth time – and raised funds that will give peopleback their sight. There are competition winners to announce, a birthday reward waiting for July members, and a look at...
When did you last walk into a supermarket without a plan? The list gets written before leaving home now. The specials get checked. The loyalty card is already in the bag. South Africans didn’t develop these habits because someone told them to. They developed them...
June is a month of milestones. bsmart marks its 70th AGM and gives members a first look at what’s coming – including a Chip and PIN card with digital payment and online shopping. See the competition with Tafelberg Furnishers where two members can win...
Winter is here. The kettle boils more often. The geyser runs longer. The heater you ignored for months is back in the corner burning through electricity again. Before you even notice it happening, the household starts spending more. That’s how winter works in South...
This month’s newsletter is all about stretching every rand a little further. We unpack the ripple effect of rising petrol prices on your grocery bill, and ask the big question: are no-name brands really cheaper, or do well-timed promotions on branded goods...