At bsmart, our story isn’t just about a card, cashback bonuses, or retail partners, it’s about you, our members.
For decades, your everyday choices have shaped who we are. Whether it’s a trolley full of groceries at Pick n Pay at the best price, a full tank at BP, or a new couch from Tafelberg Furnishers, every swipe tells a bigger story: that together, we make smarter living possible.
And the numbers prove it. In 2024 alone, members spent over R540 million with our retail partners, which meant millions were given back in cashback bonuses. In fact, one member received a bonus payout of nearly R14,000, all from simply shopping smarter. Every purchase, big or small, adds up to something powerful when done together.
But beyond the numbers, it’s the personal stories that truly show why bsmart works.
“A card that lets me spoil my grandchildren”
“I’ve been a member of bsmart for more than 10 years and can only speak good things about it. I love the convenience of the card as it can be used at most stores and enjoy the ‘buy now pay later’ concept. As a pensioner & grandmother, I can spoil myself and my grandchildren anytime of the month without worrying about funds in my account. And then the surprise at the end of the year when I see my bonus on the account!”
– Aneziah du Plessis
For Aneziah, bsmart isn’t just about shopping and finding the best price, it’s about family. The cashback bonus becomes a yearly gift that turns ordinary moments into special ones.
“I’ve never looked back since joining in the 90s”
“I became a member around 1994 or 1996… can it be that long? The bonus in November was always a wonderful gift (especially as a single mother with two very hungry kids to feed). For me, being able to track what I spend on groceries and making sure I keep within my budget was probably the best benefit. I wouldn’t want to shop any other way!”
– Margaux Gaigher
Margaux’s story reminds us that bsmart is more than a payment option, it’s a tool that has stood the test of time, helping families stay on budget while enjoying the rewards of smarter shopping.
“From car batteries to groceries, bsmart makes life easier”
“There are many retail outlets where the card can be used, from groceries to car parts. This has been major because I had to purchase a car battery and didn’t have cash at hand, and having this card made it so much easier and affordable. Another benefit is being able to add immediate family onto the card. This added benefit enabled me to enjoy a higher bonus yearly, which would help towards an end-of-year balance.”
– Gavin Jacobs & family
For Gavin and his family, bsmart is more than convenience: it’s a safety net when unexpected expenses arise, and a way to share the benefits with loved ones.
Why our members matter most
These stories, and thousands more like them, are what truly power bsmart. The cashback bonuses, partner network, best prices, and birthday surprises would mean little without the trust and loyalty of our members, some who have been with us for 10, 20, even 30 years.
Every rand you spend with our partners is a vote of confidence in smarter living. Every bonus earned is proof that together, we can turn everyday spending into something more rewarding.
So, to all our members: thank you. Thank you for swiping, saving, and sticking with us. Thank you for making bsmart what it is today and for reminding us that we are always smarter, together.